Best Marketing Company For Car Dealerships Worth Advertising Group is considered one of Florida’s best automotive marketing companies. We have served individual dealerships and automotive dealer groups for over 15 years. Our advertising company specializes in email marketing services. We provide email lists and bulk email deployment to ensure dealership messages reach the right type … Read more
What Is Tier 2 Dealer Advertising? Tier 2 advertising helps dealerships brand themselves within their local market area. The main objective of tier 2 marketing is to place your marketing messages in front of consumers so they will choose your dealer brand over competitors. An advantage of tier 2 campaigns is that auto manufacturers collaborate … Read more
Automotive Video Marketing Engages Car Buyers We think videos are great bonus content when mixed with vehicle offers that will entertain people receiving your emails and provide a much more personalized experience. Using video content in your email marketing campaigns is a great way to increase click-through and conversion rates. Videos highlighting what your dealership … Read more
Car Marketing Campaigns Email marketing is still one of the best ways for dealerships to reach car buyers. Automotive dealership email marketing campaigns that are sent regularly help drive traffic to dealer websites and keep local customers informed about your current inventory of vehicles. At any given moment, the people you email may need to … Read more
How to Connect With Gen Z Online One of the best ways automotive dealerships can connect online with Gen Zers is through video distribution and marketing. According to Adobe.com, an estimated 65 percent of the Gen Z age group use Instagram daily, 62 percent use YouTube daily, and almost all have smartphones. This is why … Read more
Car Make and Model Research Pages An educated car buyer is typically an easy sell when they walk into your dealership, and this is why we recommend creating automotive model research pages on your dealer’s website. While vehicle listings show detailed information about the car, trucks and SUVs for sale on your lot, they do … Read more
Why It is Important To Retain Old Customers Customer retention accounts for a large portion of the dealership business. Car dealers must focus on retaining customers because acquisition marketing costs much more than maintaining existing customers. You’ll spend ten times more and, in some situations, as much as thirty times more on marketing to acquire … Read more
Conquest Marketing Campaigns Conquest marketing is used by automotive dealerships to target local competitors’ customers by using PPC, email marketing and social media campaigns. Ad campaigns focusing on competitor conquesting use data segments and keywords to target competitors’ products and brands. The whole point of conquesting is to steal customers from other dealerships. Automotive conquest … Read more
Tier 2 Automotive Versus Tier 3 Automotive If you’re new to automotive marketing, you must know the difference between tier 2 and tier 3 automotive marketing. Dealers benefit from using these marketing campaigns to promote the cars and services they offer at their dealerships. The main difference between the tiered automotive strategies is that tier … Read more
Car Dealership Marketing Companies Finding an automotive marketing agency is easy; however, determining if it is the best for your dealership will require research to decide which one will provide the services you need and have the expertise required to accomplish your marketing goals. Some agencies specialize in specific advertising tactics, so you may need … Read more